Sina Gerard

Entreprise Urwibutso Sina Gerard Nyirangarama

Sina Gerard

Sina Gérard (wavutse 1963) ni umunyarwanda ukurikirana kandi rwiyemezamirimo, niwe watangiye akaba n'umuyobozi w'ikigo gitunganya ibiribwa Urwibutso Enterprises . Ni umworozi w'ingurube, ukora ibiti, nyir'imigati, nyiri supermarket, ukora ibirungo, hamwe n'abagiraneza. Yavukiye mu Ntara y'Amajyaruguru, akarere ka Rulindo ; umurenge wa Tare n'akagari ka Nyirangarama. Nyuma, Nyirangarama, yabaye izina rye kubera ingaruka ubucuruzi bwagize ku baturage. Arubatse, afite abana batatu.

Sina Gerard azwiho ubwitange mu iterambere ryaho. Isosiyete yatangije mu 1983, Urwibutso Enterprises, yavuye mu iduka rito igera ku mashami menshi hirya no hino mu gihugu cy'u Rwanda. Isosiyete Urwibutso, yatanze akazi 280 k'igihe cyose n'akazi 600 k'igihe gito mu cyaro aho Sina akomoka. Isosiyete ikorana n'impuzandengo y'imiryango 3.000 ifitanye isano n'ubuhinzi. Sina kandi yahaye abahinzi basezeranye na gahunda mbonezamubano nko gutera inkunga inguzanyo ziciriritse, uburezi, na gahunda yo guhugura ubuhinzi .

Ingaruka z'umurimo we zamenyekanye ku rwego mpuzamahanga, kandi yahawe ibihembo byinshi na yo. Urutonde rwibihembo bye rurimo Diamond International Quality Crown, Igihe gishya cya Era kubera Ikoranabuhanga, Ubwiza, no guhanga udushya, ndetse na Made in Rwanda Award.

Kuri ubu Sina ni umwe mu bagabo bakize cyane mu Rwanda kandi Urwibutso Enterprises ni ubwami bw’amadorari miliyoni.

Umwuga

Sina Gerard ni rwiyemezamirimo ukora umutobe, juice mu mbuto ziboneka cyane mu Rwanda

Tangira

Sina Gérard yatangije Urwibutso Enterprises afite imyaka 20, mu 1983. Yakoresheje imari shingiro ya 33.000RWF (agaciro ka 2013) kandi atanga umusaruro mubuhinzi bwababyeyi kugirango atangire imigati nto. Na bakery ye, we yatangiye umukono Urwibutso Donuts, bikaba nyuma yabaye izina Ventures we Igikubo. Igihe imigati ye yatangiraga gutanga umusaruro ku ishoramari, Sina yaragutse maze yinjira mu gukora imbuto-umutobe.

Umwuga wo hagati

Mu 1999, abonye ko ibicuruzwa bye bishya yongeyeho byagenze neza, yashora imari mu bikoresho byo gukora umutobe. Sina yafatanije nabahinzi benshi baho, bashora imari mubushakashatsi bwubuhanga bwo kubungabunga umutobe. Imitobe ya Agashya, cyane cyane nectar yimbuto yimbuto, nayo yamenyekanye kumasoko. Sina yahise atandukanya imishinga ye kurushaho: yongeyeho umushinga w'ingurube; inka, ihene, ibice byo korora urukwavu; n'umuvinyu n'umusaruro wa chili. Chili Akabanga yabaye kimwe mu bicuruzwa akoresha cyane, atari mu Rwanda gusa, ahubwo no ku mugabane wa Afurika no mu bindi bice by'isi. Sina avuga kuri Akabanga, "Bisobanura ikintu nk '' ibanga '. Nushira ku biryo byawe, uzasobanukirwa ibanga. "

2000

Kuva icyo gihe, Sina yaguye uruganda Urwibutso kandi isosiyete yongera ibicuruzwa bishya kuva kuri biscuits kugeza kuri vino. Ubu Urwibutso bibyara ikintu urugamba ibicuruzwa

Isoko ry' uruganda rwa Sina Gerard ruzwi ku izina rya Nyirangarama

birimo ifu Akanoze Maize floor, Akandi y'agaciro amazi, Agashya inanasi umutobe, strawberry na amwifuza imbuto umutobe, Akabanga n'urusenda amavuta, Akaryoshye strawberry na juice y'amatunda, Akarusho umweru, umutuku na divayi insina ndetse 'AKARABO' biscuit .

Mu AKARABO biscuit katangijwe ku bufatanye na Sweet Z'IBIRAYI Actions for Security na Health muri Afurika (SASHA) ndetse n'abafatanyabikorwa mpuzamahanga Z'IBIRAYI Center (CIP), Rwanda Agricultural Board (RAB), Catholic Relief Services (CRS), IMBARAGA, Young Ishyirahamwe ry'abakristu b'abagore (YWCA). Iyi biscuit yashizweho kugirango yongere imirire nubukungu byimiryango yo mucyaro hamwe nabagore aribo itsinda ryibandwaho. Amaze gutsinda mu bucuruzi Sina Gérard yahisemo gushora imari mu gace atuyemo. Yaha abahinzi imbuto z'ubusa, ifumbire, amahugurwa kandi agura imyaka yabo igihe biteguye gusarurwa. Afite intego yo gutuma abahinzi bo mu Rwanda bumva bishimiye kuba abahinzi, kuko bangana na 90% by'abaturage.

Akazi k'abagiraneza

Sina kandi ni umugiraneza. Yubatse ishuri Collège Fondation Sina Gérard kubanyeshuri bo mu gace atuyemo. Ishuri ryigisha abanyeshuri kuva kurwego rwincuke kugeza

Ishuri ryigisha imyuga itandukanye ryashinzwe na Sina Gerard rigamije gufasha urubyiruko kwiteza imbere.

mumashuri yisumbuye. Abanyeshuri biga kubuntu, ndetse nabari mumashuri acumbikira. Ishuri ryubatswe mumiryango iciriritse, cyane cyane Urwibutso Enterprises ikorana. Iri shuri rihugura abanyeshuri kubaka ubumenyi nubumenyi mubice byubuhinzi, ubuvuzi bwamatungo nubumenyi bwibiryo .

Ubu ishuri rifite abanyeshuri bagera ku 1100. Abanyeshuri bafite uburyo bwo guhinga butanga imbuto nka strawberry, pome, imbuto za Macadamiya, imbuto za logan, imbuto nshya mu Rwanda . Sina arateganya ko ishuri ryabyara abanyeshuri bazaba abafite PHD mumwaka wa 2022. Sina igamije ko ishuri ryaba ikigo aho abakiri bato nabatishoboye biyubaka bakivana mubukene.

Amagambo

"Mparanira ko nafasha abakennye cyane bitari muburyo bwo mu mafaranga gusa ahubwo no kubafasha kumenya uko ayo mafaranga bayigezaho mbaha ubumenyi bwayo." CNN

CNN "Intego yanjye ni ukureba niba abaturage bo mu Rwanda biyubaka kandi bakava mu bukene."

"Intego yanjye ni ukureba niba abahinzi bo mu Rwanda, kubera ko bapimwe 90%, bumva bishimiye kuba abahinzi. Nzi neza ko nzabigeraho kuko kugeza ubu maze kugera kuri byinshi. "

Ibyagezweho

• Ikamba ryiza rya Diamond. 2011.
• Igihembo gishya cya Era kubijyanye n'ikoranabuhanga, ubuziranenge no guhanga udushya. 2012
• Yakozwe mu Rwanda Igihembo. 2018