Keroche Breweries
Keroche Breweries ni uruganda rukora inzoga n’ibinyobwa bisindisha. Isosiyete yashinzwe mu 1997 na Tabitha Karanja n'umugabo we Joseph Karanja nk'umuvinyu ukomeye, iyi sosiyete imaze gukura iba iya kabiri mu binyobwa bisindisha muri Kenya. Icyicaro gikuru giherereye i Naivasha, muri Kenya[1]. Umuryango wa Karanja ni abanyamigabane benshi ba sosiyete kimwe nabayobozi ba C-Suite. Ikirangantego cy'isosiyete ni Summit Lager. Ikora kandi Summit Malt na KB Lager[2]
Isosiyete ikora kandi divayi zitandukanye munsi yikirango cya Valley Wines, inzoga ziteguye kunywa munsi yikirango cyayo cya Viena Ice hamwe na roho zirimo gin yumye, whisky, brandi na vodka munsi yikirango cya Crescent.
Amateka
[hindura | hindura inkomoko]Uruganda rwa Keroche rwatangijwe mu 1997 na Tabitha Karanja, icyo gihe wari ufite imyaka 32,[3] n'umugabo we Joseph Karanja, mu isambu yabo. Batangiranye nabakozi batanu nigishoro bakuye mububiko bwibikoresho bari bafite.[4][5]Icyo gihe cyiswe Keroche Industries Limited kandi gitanga divayi ikomeye igenewe abinjiza amafaranga make. Hamwe nigihe, nanone yiyemeje gukora imyuka, na none, yibasiye abinjiza amafaranga make[5]. Byari bimwe mubigo by’ibinyobwa by’inzoga bya Kenya byaho byapakiye imyuka mu masakoshi ahendutse, biganisha ku gushinja ubusinzi.[6] Mu 2004, amasake yabujijwe muri Kenya bituma igabanuka ry’iri soko[7]. Nyuma yimyaka ibiri, mu 2007, imisoro kuri divayi yakozwe mu karere yatumye uruganda rutandukana na divayi ikomeye. Yatangiye gukora voka yiteguye-kunywa. [8][5] Umwaka umwe, mu mwaka wa 2008, isosiyete yinjiye mu byeri byenga inzoga, igice cy’isoko icyo gihe cyiganjemo Diageo yari ifite ikigo cy’iburasirazuba cya Breweries Limited. Muri icyo gihe, ibicuruzwa byacyo biva mu mushahara muto ujya mu binyobwa byemewe muri rusange ku isoko rya Kenya[5] maze biba umukinnyi ukomeye ku isoko rya byeri.
Ishakiro
[hindura | hindura inkomoko]- ↑ https://www.reuters.com/article/us-kenya-brewer/kenyas-keroche-breweries-eyes-market-share-surge-to-20-percent-idUSKBN0LZ1UY20150303
- ↑ "Archive copy". Archived from the original on 2023-06-21. Retrieved 2023-06-21.
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: CS1 maint: archived copy as title (link) - ↑ https://www.capitalfm.co.ke/business/2014/11/tabitha-karanja-on-humble-beginnings-challenges-success-and-family/
- ↑ https://web.archive.org/web/20190901121050/https://www.nation.co.ke/news/How-Naivasha-became-paradise-for-moonshine-brewers/1056-5256108-4vc6kfz/index.html
- ↑ 5.0 5.1 5.2 5.3 https://www.reuters.com/article/us-kenya-brewer-idUSKBN0LZ1UY20150303
- ↑ https://web.archive.org/web/20190901121050/https://www.nation.co.ke/news/How-Naivasha-became-paradise-for-moonshine-brewers/1056-5256108-4vc6kfz/index.html
- ↑ https://en.wikipedia.org/wiki/Keroche_Breweries#cite_note-8
- ↑ https://www.businessdailyafrica.com/bd/lifestyle/profiles/keroche-boss-has-always-had-beer-woes-brewing-in-one-pot-2262718